Clippers Partner With Vertebrae to Create AR Pop-A-Shot Mobile Game

The Los Angeles Clippers have launched a new augmented reality Pop-A-Shot basketball game for fans. The mobile game was developed in partnership with Vertebrae, is firm that creates web-based AR experiences for brands. Fans can play the “Clippers AR Moneyball Challenge” on smartphones or tablets via the game’s mobile browsing page—no app is required. It…

Read on...

PointsBet Launches In U.S. With Online Sportsbook in New Jersey

Sportsbook operator PointsBet announced the launch of its online and mobile New Jersey sports betting platform on Thursday. Wagers can currently only be placed in New Jersey, but the digital platform marks PointsBet’s first product launch in the U.S. PointsBet has operated in Australia since 2017, where the company was founded. This past November, it…

Read on...

NBA Referees to Bring Back Fan Interaction on Twitter During Games

During two NBA games next week, NBA referees will answer questions about calls from fans over Twitter in real time. The interactions will continue over select games throughout the rest of the NBA regular season and playoffs. Members of the National Basketball Referees Association first tried chatting with fans live over social media during last…

Read on...

Rogue Esports Raises $10.8 Million Series A Funding to Expand Globally

Global esports organization Rogue has received a $10.8 million Series A investment led by music and entertainment company Gross Labs. Esports venture firm ReKTGlobal, which is Rogue’s parent company, announced the fundraising round in a press release on Wednesday. Additional investors in the Series A include Rogue co-owner and music producer Steve Aoki, members of…

Read on...

Smartphone Light Shows Are Powered by Sound Thanks to CUE Audio

A new type of light show is making noise at college stadiums across the country. Unlike traditional shows, these pregame festivities work through smartphones and are helping boost in-arena mobile fan engagement across college sports. CUE Audio’s data-over-audio transmission technology has triggered shows at basketball and football games hosted by big-time college programs such as…

Read on...

YinzCam Adds Augmented Reality to English Premier League Club’s Mobile App

English Premier League club Wolverhampton Wanderers FC announced a new mobile app, developed by Pittsburgh-based software company YinzCam. The app currently uses augmented reality to let fans use Wolves-themed face filters. New features expected to be introduced soon include interactive man-of-the-match polls, museum audio tours, and a prediction game. The free app supports both iOS…

Read on...

ESPN+ Adds Virtual Reality Viewing Option, Recommended Content Section

New features have been added to the ESPN+ app to enhance the user experience for subscribers. Among the most notable updates include a more personalized viewing experience and the ability to view content through an Oculus Go VR headset. Similar to Netflix’s recommended viewing feature, ESPN+ now lets users browse a “recommended for you” content…

Read on...