Cristiano Ronaldo Backs SleepScore Labs’ New Mobile Sleep Tracker App

Global soccer superstar Cristiano Ronaldo signed on to endorse SleepScore Labs last week, just as the sleep-tracking company launched what it calls the “first non-contact sleep tracking mobile app.” SleepScore taps into an iPhone’s microphone and speakers to monitor a user’s sleep patterns through the use of inaudible sound waves transmitted to and reflected off…

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The State of Soccer Technology and Innovation – Martí Matabosch, FC Kairat

During the 2018 FIFA World Cup in Russia, SportTechie and N3XT Sports are surveying key personnel at major soccer clubs around the world to understand the current state of soccer technology and innovation. (Previous: Dimitri Farbos, Olympique Lyonnais) Martí Matabosch serves as the strength and conditioning coach for FC Kairat. Matabosch is originally from Spain and…

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Supponor Replaces Ads Using Augmented Reality at World Cup Warm-Up

From ballparks to soccer stadiums, traditional, static advertising is being replaced with green screens and electronic displays, giving advertisers more creative room and opening multiple revenue sources for venue operators. The latest example of that trend is the English Football Association’s partnership with augmented reality company Supponor. According to Sports Video Group, at England’s World Cup…

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Sports Reference Launches Soccer Site FBRef in Time for World Cup

Baseball writers depend so deeply on Baseball Reference as a statistical resource that the site’s title almost seems as if it were really “Indispensable Baseball Reference.” (No, really, check Twitter.) That site is the flagship of former math professor Sean Forman’s platform, Sports Reference. And now, joining Baseball Reference is Forman’s latest creation, FBRef, just…

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Motorsport Network, 24 Hours of Le Mans Launch Esports Series

On Friday, ahead of this weekend’s iconic 24 Hours of Le Mans race around the Circuit de la Sarthe in France, the event’s organizer, the Automobile Club de l’Ouest, and the Motorsport Network announced the launch of a new esports racing series. “We know from the worldwide fan survey we carried out last year that we…

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